Dental Marketing Measurements

When you have the resources to measure your marketing performance in various ways, you’ll gain valuable insight to help you make solid decisions. Altair can help you look at your campaign results from many different perspectives.

  •  Track response rates of households that receive your communication and book appointments
  •  Report total net revenue generated by patients that were attributed to receiving a postcard
  •  Calculate ROI by coordinating with transaction data
  •  Identify net revenue per contact so you know how exactly how much each “touch” brings in.

We’ll also produce monthly performance reports through a match-back analysis that for monitoring and planning future mailings.

No matter how many practice locations you have, or how wide your service area, Altair can customize a program to grow your dental business and help you make the most of your marketing budget.


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